Toyota drives in luxury brand Lexus to India

Source: The Hitavada      Date: 25 Mar 2017 08:09:18


NEW DELHI,

Mar 24,

(PTI)

JAPANESE auto major Toyota’s luxury brand Lexus on Friday entered India with the launch of three models priced upto Rs 1.09 crore (ex-showroom). Lexus introduced the RX Hybrid model priced at Rs 1.07 crore, RX F Sport hybrid at Rs 1.09 crore and ES 300h hybrid sedan priced at Rs 55.27 lakh (all prices ex-showroom).

The company also unveiled its top end SUV LX450d, but did not announce the price, along with the fifth generation Lexus LS which would be available for sales from next year.Lexus is entering Indian market with an aim to tap growing number of luxury customers, specially those Toyota customers who are looking to upgrade.

It will start retailing products from four dealerships -- Delhi, Gurgaon, Mumbai and Bengaluru to start up in the country. Additionally it will also establish service centres at Chandigarh, Hyderabad, Chennai and Kochi.