Vicco is ‘Maharashtracha Lokpriya Brand’

Source: The Hitavada      Date: 23 May 2018 12:36:27


Business Bureau

VICCO, one of the most trusted and renowned brands in country, recently emerged as ‘Maharashtracha Lokpriya Brand’, in an open consumer check initiative for brands in Maharashtra. An independent open consumer awareness initiative was recently conducted jointly by Arthsanket, Neevstone Ad Agency and G5 Web Services in which Vicco was declared the most popular brand in Maharashtra.Majority of the leading brands had participated in the initiative. The main motive behind this initiative was to check the status of the brand and to authenticate its credibility in the minds of the consumers.

While talking about this newest feather in the cap, Sanjeev Pendharkar, Director Vicco Laboratories, said, “It is always a pleasure to bag an award based on the consumer survey. It reaffirms our position in the hearts and houses of the consumers. It also makes us realise the amount of trust we carry and thus, make us more focused on delivering quality”. During the function conducted on May 21, 2018, the website of Maharashtracha Lokpriya Brand 2018 was also launched at Dahanukar Hall, Maharashtra Chamber of Commerce in Mumbai. It also marked 4th anniversary of Arthsanket. On this occasion, Sanjeev Pendharkar, Director of Vicco Laboratories was invited to deliver a speech on branding.