Mahindra & Mahindra launches much-awaited ‘Marazzo’

Source: The Hitavada      Date: 04 Sep 2018 09:48:18


 

 

Business Bureau

HOME-GROWN auto major Mahindra & Mahindra (M&M) on Monday launched its new utility passenger vehicle Marazzo at a starting price of Rs 9.99 lakh ex-showroom across India.


The vehicle was launched at Provincial Automobile and Unnati Motors at a glittering function here. At Provincial Automobile, Marazzo was launched in the presence of Anshul Raina, Deputy RSM, Mahindra & Mahindra Ltd, Gurmeet Singh Suri, CEO of Provincial Automobile, Sharad Dwivedi, Senior General Manager of Provincial Automobile, Ashish Kale, Managing Director of Provincial Automobile, Shripad Wadekar, RTO, Nagpur and Subhodh Deshpande, Deputy RTO, Nagpur.


At Unnati Motors, it was launched in the presence of Bajrang Kharmate, City RTO, Atul Ade, Deputy RTO, Hemang Parikh, Managing Director of Unnati Group, S Rana, Area Sales Manager of Mahindra, Milind Khare, CEO, Unnati Motors and others.


Born of an engineering collaboration between Mahindra Automotive North America (MANA), Detroit and Mahindra Research Valley (MRV), Chennai, the Marazzo has been engineered for excellence to ensure smooth ride, agile handling, quietest cabin, fastest cooling and luxurious space. The shark-inspired Marazzo’s head-turning design, an outcome of a collaboration between Pininfarina, Italy and Mahindra Design Studio in Mumbai, is streamlined and
aerodynamic.


Its grille carries the aggressive appearance of shark-like teeth and tail lamps of the shark’s tail. Marazzo’s patented ‘Body-on-Frame-Front-Wheel-Drive’ architecture offers the twin benefits of agile, ‘car-like’ handling and the durability and toughness of a body-on-frame configuration.


Marazzo ensures a smooth ride as a result of its ‘twist beam’ rear suspension that offers the highest suspension travel (of 245mm) in the segment. Marazzo offers best-in-class shoulder room in the 1st and 2nd row to seat up to 8 people comfortably. It is an easy ingress and egress in the Marazzo, as one can get in and out of the vehicle without the help of a footboard, owing to its low step-in height. It comes with the industry-first ‘Surround Cool Technology’ which gives the choice between direct and diffused mode as well as the fastest cooling in its segment.


The Marazzo’s new four-
cylinder engine produces 90.2kW (121 BHP) power and 300 Nm torque with the highest power density and the torque density in the segment.


With the Marazzo’s aerodynamic design and new, modern, low-NVH engine, passengers enjoy the quietest cabin in its class Marazzo offers a unique package of first-in-class disc brakes on all 4 wheels, dual front airbags, first-in-class emergency call, ABS and ISOFIX child seat mounts as standard across all variants. It meets the safety regulations of October 2020.


Marazzo sports premium dual tone interiors with contour-mapped plush leatherette seats, 18 cm Colour Touch Screen Infotainment with Haptic and Capsense Technology, a Piano Black dashboard, first-in-classs and shades for the 2nd row and much more.


Available in 7 & 8 seater configurations with a captain seat option in the 2nd row of the 7 seater, the vehicle comes in 4 variants - M2, M4, M6, M8 - and 6 colours – Mariner Maroon, Poseidon Purple, Aqua Marine, Iceberg White, Oceanic Black and Shimmering Silver. Test divers were conducted by customers at both the dealerships--Provincial Automobile and Unnati Motors.