Honda Cars India Ltd (HCIL), leading manufacturer of premium cars inIndia, announced that its popular family sedan Honda Amaze has cumulatively sold 5 lakh units since its first introduction in 2013. The car, presently in its second generation version, holds a strong position in India’s entry sedan segment and enjoys a preferred brand status among personal buyers. Amaze is presently the largest selling model for HCIL accounting for more than 40% of company sales. Being an India centric product, the Made in India Amaze from Honda’s Tapukara plant in Rajasthan is sold in both domestic and export markets in different countries. Speaking on the occasion Takuya Tsumura, President & CEO, Honda Cars India Ltd said, “It’s a proud moment for us to achieve 5 lakh sales milestone for Honda Amaze.

 

We would like to thank our customers for the love they have shown for the brand and to our partners for their continuous support. Honda Amaze is our strategic entry model in India and key pillar of our business. Its popularity and acceptance in both big and small cities is a testament that the premium sedan not only matches the customer needs, but also exceeds their expectations.”