This festive season, there was an amazing response from the customers at all the showrooms of Karan Kothari Jewellers. Thousands of modern and traditional designs are available for customers to choose from. The festive collection in diamond and gold jewellery is being highly appreciated by the customers. There are several reasons for the importance of buying gold and jewellery during this festive season. Gold is considered a symbol of purity, wealth, and prosperity in many Indian cultures. It is associated with the Hindu goddess Lakshmi, who is the deity of wealth and prosperity. Buying gold during Diwali is believed to invite good fortune and blessings into one’s life. Gold is also seen as a safe and valuable investment.

 

During festivals like Diwali, people often buy gold jewellery or coins as a means of saving and safeguarding their wealth. Gold tends to retain its value and can be easily liquidated if needed. Diwali is a time for exchanging gifts and showing love and affection to family and friends. Gifting gold or jewellery to loved ones is a common tradition during this festival, symbolizing a wish for their prosperity and well-being. Diwali is a time for exchanging gifts and showing love and affection to family and friends. Gifting gold or jewellery to loved ones is a common tradition during this festival, symbolizing a wish for their prosperity and well-being.

 

Many festivals in India have deep cultural and religious significance, and the exchange of gold jewellery is a way to celebrate and uphold these traditions. It's a way of preserving and passing down cultural values and customs. Diwali often marks the beginning of the wedding season. Many families use this time to buy gold jewellery for weddings and other auspicious occasions. Gold is an essential part of traditional Indian weddings.